smartwater: a smarter way
Smartwater is all about a smarter way of doing, well, everything. from working out to starting a new business, smartwater drinkers are always looking for the newest and smartest ways of getting things done. 
together with Conde Nast, smartwater created a first-to-market smarter partnership that crossed multiple Conde Nast brands [including: Bon appetit, cn traveler, wierd, self, gq] to give our consumers utility and inspiration to do things a smarter way.
Editor Q&A on Instagram stories: Across Conde Nast brands, we launched editor Q&A's where viewers can ask questions and an actual editor will give them the smartest answers.

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