Freestyle libre: patient stories
The product: The FreeStyle Libre is a continuous glucose monitoring system for people with diabetes. The small, painless sensor on your arm stays on for 14 days and sends glucose readings right to your phone — without finger pricking.
Through a series of deeply emotional videos, we featured these real life patient stories. The videos amplified the users enthusiasm and excitement for the product not only to the #TeamFreeStyleLibre community, but to introduce it to new people who might not know this technology exists.
Austin James: Musician
TV, SOCIAl, olv
TV, SOCIAl, olv
RAY ALLEN: NBA PLAYER AND FATHER TO WALKER, T1D
ALLAN AVENDAÑO: celebrity make up artist
